Super Bowl: Best Ad Ever?

250px-ad_apple_1984Who knew? It turns out that in between commercials of the Super Bowl, they play some kind of a football championship. At least that’s the way many viewers—and advertisers—see the NFL’s biggest night. And at $3 million for a 30-second spot this year—the highest amount ever paid—it’s little wonder the Bud Bowl has often had a more exciting finish than the actual game. While awaiting this year’s hits and misses, here’s one of my favorites from the past — Ridley Scott‘s first-disliked, then-embraced, post-“Blade Runner” commercial (pictured) for Apple.

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