Will The Twitter Fad Last?

The E! channel streams a feed of celebrity tweets across the lower third of its screen, while some CNN newscasters have practically made Twitter their co-anchor. Over at MTV, the new show “It’s On with Alexa Chung” allows viewers to type a message in Twitter and watch it appear on their living-room sets. This despite the fact that, according to this analysis, “relatively recent history is littered with futile attempts to integrate television with the latest technological fad.”

Leave a Comment